New Delhi, June 9 (UNI) Europe’s leading car manufacturer Volkswagen, on Saturday announced the introduction of the special edition model of its popular carlines— the Polo, Ameo and Vento.
Giving customers a reason to cheer, Volkswagen also launched its 360 degree marketing campaign #BeASport. Prospective customers test driving Volkswagen’s popular carlines need to participate by writing a slogan following the #BeASport, a company release said. One lucky winner will get the chance to win a Sport edition Volkswagen car.
Speaking on the occasion, Volkswagen Passenger Cars India Director Steffen Knapp said, “Volkswagen carlines endows the characteristics of the #BeASport campaign, offering the precision, power and performance as demanded by the Indian customers. With our special editions, we aim to reinstate the cheer, fun and the spirit of driving among our prospective customers this sports season.”
The Sport edition models of the Polo, Ameo and Vento will be available across all Volkswagen dealerships in India without any additional cost to the customers.
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