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Business Economy


TTK Prestige launches new range of no-mess pressure cookers in Pune

Pune, Dec 4 (UNI) TTK Prestige, one of India’s kitchen appliances manufacturer, on Wednesday unveiled an innovative range of pressure cookers and plans for 2020, aimed at increasing market share across geographies and getting back to double digit growth in mature categories like pressure cookers.
The company launched ‘Svachh’ range of pressure cookers that is the first ‘no mess’ pressure cooker in India.
Addressing a news conference here at the launch, TTK Prestige chairman T TJagannathan said that the lid of the Svachh pressure cooker was designed and developed to control any spillage, whilst retaining flavour and preserving nutrition.
This would address the problem of having to clean a messy kitchen platform and reducing the amount of time that one spends in the kitchen, he said.
He said that the Svachh pressure cooker, which can be used on both induction and gas stoves, is available in aluminum, stainless steel and hard anodized in varying sizes.
This pressure cooker is available in all Prestige Xclusive stores and leading dealer outlets from Rs 1,325 onwards, he informed.
Mr Jagannathan said, “,,,. We are committed to growing our presence and aim to be the number 1 best-selling range in India. As market leaders in the pressure cooker category, we endeavour to increase our share in the kitchen appliance space too.’’
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