Kolkata, Oct 16 (UNI) Award-winning Bollywood youth icon Parineeti Chopra will be the brand ambassador for Ayurvedic soap brand Medimix, which turned 50 this year.
The family-run company, deemed to be one of the world’s largest-selling Ayurvedic soap makers, has come up with 8 variants of face wash ‘SkinFit’ collection. Surviving the test of time, Medimix, with its new product line is setting up an example of how Ayurveda can revolutionize the current skincare industry, according to a release issued here today.
By modernizing what is called alternative healing, Medimix is solving the current generation’s dilemma of choosing between quick results and natural remedies.