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Business EconomyPosted at: Mar 22 2024 2:07PM


Wiselife sees 5X jumps in sales post Shark Tank funding announcement

Kolkata, Mar 22 (UNI) Yoga and Wellness startup “Wiselife Wellness India Private Limited” has seen an exponential jump in its sales since the company received a Rs 1.2 Crore deal with four Shark Tanks On “Shark Tank India 3”.

The company started in October 2020 as India’s first homegrown company that provides premium attractively designed, good quality, affordable, and eco-friendly Yoga Mats as its current primary product has also seen a 50 X jump in its website visits since the announcement.

Elated at the growth entrepreneur Prateek Kedia, Founder, Wiselife Wellness India Private Limited, said, “We are now seeing sales of Rs 15 lakhs/day. We were prepared for growth, but always wanted to inspire people to focus on their health and wellness. This visibility will help us in taking our message to more and more people”.

The Wiselife comprehensive range of yoga and home fitness gear is made from premium Eco-friendly materials like natural rubber, natural cork, microfiber fabric & thermoplastic elastomer (TPE). These products when used in the showcase have features including - professional grip, superior cushioning, flat unrolling, and extremely durable.

Not just health, Wiselife India Wellness has already taken steps to reduce its carbon footprint by incorporating responsible manufacturing practices in its operations, according to a media statement on Friday.

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