Sunday, Feb 9 2025 | Time 22:16 Hrs(IST)
image
Business Economy


India’s participation at Venice Film Festival to create new opportunities, boost collaboration between India-Italy: Ambassador of India to Italy

New Delhi, Sep 5 (UNI) Dr Neena Malhotra, Ambassador of India to Italy, has said that India's participation as a focus country for the first time in Venice Film festival last year was indeed a step ahead in strengthening co-production ties.

This year, the focus on India would create new opportunities for collaboration and will give a boost to co-productions and collaboration between Indian and Italian industries, she said on Saturday.

Addressing the ‘Focus on India’ Session at 78th Film Festival organised by FICCI, jointly with the Ministry of Information and Broadcasting, Government of India, and ANICA, Italy, Vincenzo De Luca, Ambassador of Italy to India, said, "Creativity and cultural industry are the engines of our economies that must be promoted as our soft powers. Through the cinema alliance, we can increase and improve the industries in both countries and promote more production."

He also highlighted the unique cultural relation between India and Italy that combines tradition and innovations.

Nicola Borrelli, Director-General Cinema, Ministry of Culture, Government of Italy, said India is famous for its important contributions in terms of creativity to the international audio-visual and cinema supply chains.

"It's a sector which is somehow very different from the standard audio-visual and cinema supply chain, which, therefore, deserves special attention both in terms of industrial strategies and in terms of support towards vocational training and education in the sector. These are the aspects of the sector where the government is doing something, but we need to do much more starting from the support strategies that the government has implemented and, in this framework, the cooperation with an important country like India is certainly important.”

Dhanpreet Kaur, Director (films), Ministry of Information and Broadcasting, Government of India, and MD, NFDC, said the relationship between the Indian and Italian creative industry goes back to the co-production agreement that was signed between the two countries.

"Italy was one of the first countries with which India signed the audio-visual co-production agreement. Now, we are looking forward to taking this co-production agreement ahead in the field of animation, audio-video, and visual effects. Given that a lot of Indian movies have been shot in Italy, we want to extend a red carpet to the Italian producer to come and shoot in India," she added.

Dilip Chenoy, Secretary General, FICCI, said India and Italy have a good opportunity to collaborate as both countries have great stories to tell.

"Through animation, we can create special programs and collaboration," he added. Mr Chenoy said the Venice Film Festival has opened up the digital possibility to participate remotely.

"COVID has provided an opportunity for a hybrid model which we can call a 'phygital' model of organizing events. It provides producers from India to participate in discussions and look at opportunities on how to address the challenges and develop mature strategies,” he noted.

Francesco Rutelli, President, ANICA said, "Our mission is to promote the culture, and therefore, we are very much interested in the animation sectors, which traditionally did not find a proper space. We know that Indian animation cinema has a millennial tradition because it's rooted in a culture that is so interesting for us, and it was able to develop a very strong industry. ANICA is ready to work with countries like India not only from a financial viewpoint but also from creative perspective.''

Adi Shayan, CEO, Zebu Animation Studios, presented the perspectives of who's who of the creative industry from India and Italy to navigate strategies for collaboration in the animation sector.

Luca Milano, Director, Rai Ragazzi/Rai Kids, said, "We have been doing co-productions with European partners like France, UK, Spain, and Germany. But I feel that in recent years, the collaboration between Italian and Indian companies has been particularly positive and has brought out a number of products that have been welcomed by our public and by international markets."

Cristian Jezdic, Vice President Cartoon Italia – Association of Italian Animation Producers and Founder beQ entertainment, shared her experience of working with an Indian studio.

"We are producing together the second season of the original idea of an Italian Studio, which is also co-producer. It is a comedy series targeting children between four and seven years of age,” he said.

Munjal Shroff, Co-founder Graphiti Multimedia Pvt Ltd and and Co-chair, FICCI AVGC Forum said that it is time to create the product rooted to our culture with global market appeal for both India and Italy.

Some of the other eminent panellists during the session included Valeria Brambilla, Producer, Studio Campedelli, P Jayakumar, CEO Toonz Media Group, and Francesco Manfio, Co-Founder and CEO Gruppo Alcuni.
UNI AKM ASN
More News

Amara Raja Energy & Mobilbity Q3FY25 standalone PBT raises 27 pc y-o-y to Rs 422 16 crore

08 Feb 2025 | 9:51 PM

Hyderabad, Feb 8 (UNI) Amara Raja Energy & Mobility Limited (ARE&M), a comprehensive solutions provider in the Energy & Mobility space, on Saturday reported a 27 per cent year-on-year increase in standalone profit before tax (after exceptional items) to Rs 422.16 crores in Q3 of FY25 as against Rs 330.72 crores in the corresponding period last year.

see more..

Priya Living launches in Hyderabad, redefining senior living with connection and purpose

08 Feb 2025 | 7:45 PM

Hyderabad, Feb 8 (UNI) Priya Living, founded by Silicon Valley entrepreneur Arun Paul, has made its debut in India, introducing a transformative vision of aging—one that embraces connection, growth, and joy instead of retreat.

see more..

DTDC enters rapid commerce space; starts 2-4 hour rapid delivery

08 Feb 2025 | 6:17 PM

New Delhi, Feb 8 (UNI) An integrated express logistics firm with domestic and international operations DTDC is making an entry into the rapid commerce space by launching 2–4 hour rapid delivery and same-day delivery services.

see more..
Gokaldas Exports net up 65 pc at Rs 50 crore in Q3

Gokaldas Exports net up 65 pc at Rs 50 crore in Q3

08 Feb 2025 | 5:29 PM

New Delhi, Feb 8 (UNI) Gokaldas Exports on Saturday reported 65 percent jump in Profit After Tax (PAT) year-on-year at Rs 50 crore during the third quarter (October-December) of 2024-25, versus Rs 30 crore in the same quarter of last financial year.

see more..
Good coordination between RBI, Govt on issues like growth, inflation: Sitharaman

Good coordination between RBI, Govt on issues like growth, inflation: Sitharaman

08 Feb 2025 | 2:31 PM

New Delhi, Feb 8 (UNI) Finance Minister Nirmala Sitharaman on Saturday said there is good coordination between the Government and the Reserve Bank of India (RBI) and no one encroaches on the other’s territory and that is always good for the economy.

see more..
image