EntertainmentPosted at: Aug 5 2026 12:32PM


Yash Raj Films' Raah Records releases its first song 'Jaadugari'

Mumbai, Aug 5 (UNI) Yash Raj Films' newly launched music label, Raah Records, has marked its debut with singer-songwriter Aman’s original track "Jaadugari", signalling the beginning of its journey to nurture independent musical talent.
Released a day after the launch of Raah Records was announced, the song has been made available on all major audio streaming platforms. Written and sung by Aman, the song is an emotional treatise on love, separation and the unspoken emotions in relationships.
Shivangi Negi stars alongside Aman in the song's music video. The video depicts the sweet memories of their relationship and the emotional distance that grows over time. The title "Jaadugari" symbolises the feeling of realising the true value of a loved one's love only after they are gone.
Raah Records stated that Aman has been creatively collaborating over the past year as part of a talent-development program, honing his songwriting, musical style, and artistic identity. The label aims to provide a platform for original artists and develop long-term creative partnerships within the independent music scene.
Aman said, "'Jadugri' is a song born from a very honest feeling. It is the story of relationships where we realise too late that the little things and moments that we took for granted were the ones that mattered the most. I hope this song reminds people to value the love of their loved ones."
Aman has distinguished himself with young listeners through his emotional songwriting. His song "Roya Tha," released earlier this year, has garnered nearly 5 million listens on Spotify and reached number 13 on Spotify India's Viral Chart. Furthermore, the song has garnered over 19,000 Instagram Reels.
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