AI rebranding underway in US as Trump and tech giants embrace 'Super Intelligence' as alternative term

Washington, Oct 1 (UNI) The rebranding of AI is underway in the United States, being spearheaded by President Donald Trump and some of the tech industry's biggest giants, with all of them agreeing to embrace "superintelligence", or SI as an alternative term for artificial intelligence. Trump formally declared the preferred terminology for the executive branch on Tuesday, after previously asking for alternatives to "AI" on Truth Social. He made the announcement alongside executives from Google, Anthropic, Meta, OpenAI, xAI and Nvidia, all of who signed the White House Accord on Super Intelligence. "Now we're calling it, again, super. We can…