EntertainmentPosted at: Jun 8 2026 11:30PM


The teaser of Alia Bhatt and Sharvari Wagh starrer 'Alpha' to release on June 10

Mumbai, June 8 (UNI) Excitement is mounting around Alpha, the upcoming action thriller starring Alia Bhatt and Sharvari Wagh, as the makers prepare to unveil the film’s teaser on June 10.
The teaser will focus on the origin story of a girl who is groomed to become a dangerous killing machine. This is the first origin story in the YRF spy universe to feature an assassin as the main character.
Sources said the teaser will be followed by an extensive marketing and promotional campaign for the film, focusing on the story as the centerpiece. The campaign will highlight the "alpha attitude" of today's India.
According to sources, producer Aditya Chopra and his team have developed a unique strategy that will unfold in phases leading up to the film's release. The entire campaign for "Alpha" is based on the idea that "alpha" is not just the name of a character or a film, but a thought and an attitude. Through various public events, digital campaigns, and youth-focused events, Bhatt and Wagh will be seen representing the mindset that defines the confident young generation of modern India.
The makers are also expected to highlight themes of empowerment and individuality, with the campaign encouraging young women to embrace leadership, independence and the freedom to chart their own paths rather than conform to conventional expectations.
Directed by 'The Railway Man' famed Shiv Rawail, the film also features Bobby Deol and Anil Kapoor in pivotal roles. UNI NST
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