StatesPosted at: Oct 11 2018 5:57PM


Nova Eyewear launches Take the Pledge, Say No To #JunkLightcampaign on World Sight Day

Kolkata, Oct 11 (UNI) Nova Eyewear, the global eyewear brand from the house of Vision RxLab, flagged off its “Take The Pledge, Say No To #JunkLight” campaign on occasion of World Sight Day, which is widely observed on October 11 each year to raise awareness on eye health & eye-care.
It is a unique initiative by Nova Eyewear, which attempts to build awareness on the effects of High Energy Visible (HEV) blue light and the need to protect vision against this in today’s digital age.
Nova Eyewear which has recently associated with Jacqueline Fernandez, as its global brand ambassador, launched this campaign to create an advocacy among the consumers on the ill effects of harmful blue lights emitted from the electronic devices and say ‘NO” to such junk lights.
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Tags: #Nova Eyewear launches Take the Pledge# Say No To #JunkLightcampaign on World Sight Day
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