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“K” becomes brand image for all entities of Kerala Industries Dept

Thiruvananthapuram, May 14 (UNI) All establishments under the Department of Industries & Commerce and Public Sector Undertakings (PSUs) in Kerala will carry the common branding element “K” in the light green shade of the coconut leaf, giving greater visibility to the state’s sustainable and competitive entrepreneurial landscape.
Minister for Industries, Law and Coir P Rajeeve unveiled the new brand image, which encapsulates the resurgent entrepreneurial spirit of Kerala, at a function at the Kerala State Industrial Development Corporation’s (KSIDC) office here.
Principal Secretary, Industries & Commerce, APM Mohammed Hanish; KSIDC MD Mir Mohammed Ali; Director (Industries and Commerce), Vishnuraj P and Santhosh Koshy Thomas, MD, Kerala Industrial Infrastructure Development Corporation (KINFRA) were among those present.
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