Charagh Din opens new store in Kochi, marks Kerala entry with seven-decade legacy

Kochi, Sep 26 (UNI) Charagh Din, a leading men's party-wear brand with a legacy spanning seven decades, has opened its new store in Kochi, marking its entry into the Kerala market and aiming to connect with a new generation of customers. The store, which opened on September 25, has been launched through an exclusive franchise partnership with the Aswani Lachmandas Group, a Kerala-based business group with 71 years of retail experience. Led by Deepak Aswani, the group will draw on its local retail expertise to bring the Charagh Din brand experience to customers in Kochi. Speaking on the occasion, Deepak…