Infidigit, one of India’s leading SEO, GEO and digital growth companies, has closed the year with a landmark achievement, winning its first-ever ‘Agency of the Year’ title at the FE BrandWagon Ace Awards 2025, along with multiple category recognitions for high-impact client campaigns. The wins highlight Infidigit’s growing influence in India’s evolving search and digital marketing landscape, especially as brands prepare for an AI-driven future.

At the FE BrandWagon Ace Awards 2025, Infidigit was recognised across four major categories for delivering strong, measurable outcomes for its clients. In Excellence in Content Strategy, the work for Indriya led to a 421% increase in impressions, 92% growth in clicks, and top-10 rankings for 96% of priority keywords, including multiple featured snippets. In the Fashion & Lifestyle Sector, the collaboration with Superbalist achieved 138% growth in clicks, 119% growth in impressions, and a 560% surge in organic sessions from LLM platforms. The award for Innovation in AI-Powered Content recognised Infidigit’s work with Mochi Shoes, which delivered 23.5% growth in clicks and 78.5% growth in impressions. In SEO/SEM Marketing, Infidigit’s strategy for Avataar Skincare drove a 2,738% increase in organic leads, 4,751% growth in organic revenue, significant improvement in AI Overview visibility, and over 2,000% growth in ChatGPT-attributed sessions.

The awards come at a time when search behaviour is undergoing a major transformation. With AI-generated summaries reshaping SERPs and redefining how consumers discover information, brands are increasingly seeking partners capable of navigating this shift with clarity and precision. Infidigit’s proprietary platform, Infigrowth, continues to play a central role in enabling this transition by offering real-time insights on SEO audits, AI Overview visibility, LLM Traffic Insights, keyword ranking difficulty scoring, click share insights and performance tracking—empowering marketers to adapt quickly in the changing landscape.

“Closing the year with our first ‘Agency of the Year’ win is a defining moment for Infidigit,” said Kaushal Thakkar, Founder & CEO. “As AI reshapes the fundamentals of search, brands need structured, performance-led strategies to stay visible. Our focus is on helping clients succeed in this new environment with clarity, data-driven decision-making, and future-ready SEO frameworks.”

As the year concludes, Infidigit’s achievements reaffirm its role in supporting brands through one of the most significant transitions the search industry has ever witnessed. The combination of award-winning campaigns, AI-enabled insights, and category-specific expertise positions the agency as a preferred digital partner for organisations preparing for the next phase of search evolution.

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