Business EconomyPosted at: Dec 15 2025 10:21PM


Funskool India ventures into electronic toy segment

Chennai, Dec 15 (UNI) Toy major Funskool India Ltd on Monday announced its foray into the electronic toys category with the launch of a new range of products this December.
With this strategic move, Funskool aims to leverage its decades of expertise in toy design, manufacturing, and distribution to deliver innovative, interactive, and learning-focused toys for children across various age groups.
Backed by its advanced manufacturing facilities in Ranipet and Goa, Funskool is well-equipped to scale production to meet rising domestic and global demand for electronic toys.
Funskool introduces a range of products under its in-house brand Giggles, including My First Learning Pad, Cargo Truck, Dump Truck, My First Learning Laptop, and My First Melody Book.
K.A. Shabir, CEO said: “We are excited to enter the electronic toys space, a category that is transforming how children play and learn. This expansion is part of our broader ambition to build India into a global toy-manufacturing hub. Our foray into electronic toys will help us increase our overall market share.”
The newly launched toys are priced from Rs 1249/- onwards and will be available across a wide range of toy stores and e-commerce platforms.
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