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Business Economy


TVS rolls out 50K unit of BMW 310cc series motorcycle

TVS rolls out 50K unit of BMW 310cc series motorcycle

Hosur, Dec 13 (UNI) Auto maker TVS Motor Company on Thursday rolled out the 50,000 unit of the BMW 310cc motorcycle from the Hosur plant of the company.

"In April 2013, TVS Motor Company and BMW Motorrad signed a long-term strategic partnership to manufacture sub-500cc motorcycles for the globe. This collaboration has resulted in the launch of three products on the 310cc platform namely BMW G 310 R, BMW 310 GS and TVS Motor Company’s TVS Apache RR 310," said KN Radhakrishnan, Director & CEO.

Adding to that, Head of BMW Motorrad Dr. Markus Schramm said, “Six years back, we took a crucial step with the decision to enter into the sub 500cc category in partnership with TVS Motor Company. In them, we found a perfect partner who have always stood for high quality and technology. We are delighted that we are rolling out the 50,000 unit of our 310 series motorcycles in less than two years. This reaffirms our decision to offer BMW Motorrad quality-led premium products for the sub 500cc segment.”

"The exports for these two BMW Motorrad models, BMW G 310 R and BMW 310 GS, commenced in December 2016 and today, they are being offered in more than 90 countries," stated the release.

UNI DJK ADG 1644

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