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Turban row: DSGMC demands apology from GUCCI for offending Sikh sentiments

New Delhi, Feb 24 (UNI) Taking strong objection to displaying of turban as a fashion accessory during a show by international bag brand GUCCI, the Delhi Sikh Gurudwara Management Committee (DSGMC) on Sunday sought immediate apology from the designer company for hurting the sentiments of the Sikh community.In a strong-worded statement issued here, DSGMC General Secretary Manjinder Singh Sirsa said it was shocking that GUCCI's brand managers chose to use turban in the manner, which they deemed fit for promotion of their brand. He said that turbans were tied to the heads of models, who were not even distantly related with Sikhism.
Turban is not an ordinary piece of cloth, but a part of Sikh way of life, as taught by Sikh Guru Sahiban, but this company had least cared to take on board Sikh leaders before going ahead with such a show, said Mr Sirsa, adding that just to get some publicity, the company offended the Sikh sentiments.
Mr Sirsa further said that turban was not a part of any fashion accessory, which has been used by the GUCCI, according to its 'sweet will'.
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