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States » EastPosted at: May 16 2019 3:06PM


Santoor is the second largest soap brand in India

Kolkata, May 16 (UNI) Santoor, India’s second largest soap brand is a household name due to its unique combination of natural ingredients, Sandal and Turmeric.
Launched by Wipro Consumer Care and Lighting in 1986, Santoor is India’s first brand with this unique combination. Over 35 years, the brand symbolizes natural ingredients and younger looking skin. Every Indian household rank Santoor high as a skin care essential that helps maintain younger looking skin.
Over the years, Santoor has grown from a single soap brand to soap variants and from soaps to hand wash, face wash, talcum powder, liquid soap, deodorants, baby soap among others. The brand has over the years, has evolved with rapidly changing consumer needs and its success can be attributed to product promise, affordable pricing, unique packaging and consistent communication.
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