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Business Economy


Panasonic launches 'Miraie', the futuristic connected living solution

New Delhi, Feb 13 (UNI) Panasonic has forayed into connected living solutions with the launch of its IoT(internet of things) and AI enabled platform – Miraie.
Miraie which in Japanese means 'future home' aims to empower the consumer with comfort, convenience and seamless connectivity across all Panasonic devices; by updating quality of living spaces basis their need and ambient environment. This innovation has been conceptualized and developed at Panasonic’s India Bengaluru based 'Innovation Centre'.
Speaking at the launch here on Thursday, Manish Sharma, President & CEO of Panasonic India and South East Asia, said, “With the advent of 5G, IoT will be driving the next round of transformation in the digital world and is the future of smart, connected India. Consumers are now looking towards IoT and AI enabled solutions to enhance quality of life through connected ecosystems – as per our research over 75% are looking for specific requirements related to ease of use; safety; monitoring misuse; service reminders; personalize usage pattern.
Through the launch of our Miraie platform, we aim to address all of the above and extend connected living in a true sense and further our vision of a better life, a better world.”
Panasonic also unveiled the first range of its connected products which will be available in the Indian market under Miraie, these products include Connected Air Conditioners, Smart Door Bell and Plugs and switches.
The company plans to expand its Connected range of products by adding Refrigerator, Washing Machine, Television, fans, geysers, etc giving consumers a full range of Connected Living Solutions for a futuristic home.
Catering to these evolving needs of the consumers, the updatable Miraie platform not only connects and allows access to all Panasonic’s devices at one place but also offers in-built intelligent diagnostics that detects issues in advance aximizing performance and operational lifespan of products. Miraie also recognizes usage patterns and suggests optimal modes extending the best comfort for users. Forexample, the Connected AC and fan has intelligent and unique features such as the customized sleep mode, it enables enhanced flexibility as it allows users to pre-set temperatures profiles through the night for comfort.
Extending enhanced comfort, it leverages Google’s Voice Assistant and Amazon’s Alexa technology to offer seamless and hands-free operations and control devices with voice commands. The Miraie App also offers e-warranty wherein all warranty services and annual maintenance contracts are stored digitally for all products and consumers gets notified if there is change in any status. It also supports consumers to get any spare part of electronic devices replaced with an online request via the app.
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