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Business EconomyPosted at: Jan 18 2018 9:12PM


OTT, Machine Learning, VoLTE, IoT to be tech-leads in 2018: Deloitte India

New Delhi, Jan 18 (UNI) Technologies like Over the Top (OTT), VoLTE and Machine Learning will make significant progress and as organisations take steps to realise the potential of the Internet of Things (IoT) for their businesses, predictive analytics and intelligent data mining technologies are set to become mainstream in India this year.
Predicting this trend for this year, the Deloitte India, in the eighth edition of its signature publication on Technology, Media and Telecommunications (TMT) said OTT platforms are witnessing an explosion in original content due to increase in consumption and viewership.
“And they will gradually become a preferred medium over television, with the consumers of vernacular content likely to become over 2.5 times that of English language content by 2021,” the report said.
OTT refers to film and television content provided via a high-speed Internet connection rather than a cable or satellite provider.
The report said, Voice over Long-Term Evolution (VoLTE) is expected to be the most prevalent voice technology in the future and an estimated over 90% of all mobile subscribers will comprise of broadband subscribers by 2023. IoT appliances can be enhanced with VoLTE improving the productivity and efficiency of applications and especially effectiveness in emergency situations.
One example is a smartwatch with feature to automatically dial an emergency contact in case of abnormal heart rate.
VoLTE is a standard for high-speed wireless communication for mobile phones and data terminals.
The publication highlights the fact that ‘Machine Learning’ will intensify among medium and large-sized enterprises. Compared to 2017, the number of implementations and pilot projects using machine learning technology is likely to double in 2018 and then doubling further in 2020.
Machine learning is the science of getting computers to act without being explicitly programmed.
As enterprises in India embrace technology to bring transparency and efficiency in business operations, data assumes center stage in decision-making, setting the stage for tools such as advanced analytics and machine learning to usher value-chain efficiencies, a Deloitte India spokesperson said.
Stating that technology sector in India is at inflection point, Deloitte India Partner P N Sudarshan said, “India is one of the fastest growing technology markets in APAC, with the on-going digital transformation of public sector and private sector enterprises enabled by changing market dynamics and policy interventions."
He said, enterprises across industries are increasingly adopting technology driven solutions to improve customer experience, optimise business operations, and compete effectively in the market.
He further added, “Trends such as IoT will catalyse the emergence of analytics at the edge. Digital revolution, also known as ‘The Internet Economy’ is creating a new market for digital first services, which has the potential to optimise value chains, bring transparency, and improve overall productivity in the economy.”
Newer technologies like LTE, LTE-A, LTE-A Pro and 5G will make wireless internet commercially more viable for home Internet users. The smartphone riding on new innovation will consolidate its position as the primary access to digital services and content, and live streaming and OTT video content are likely to gain popularity, the report said.
IoT-driven point solutions will be adopted to solve a specific business issue. IoT-driven enterprise solutions would help organisations redefine their business models and provide innovative services for their customers.
Investments will not only be assessed on KPIs, but also will involve new product launches, new supply chains and a new operating model that enables organisations to monetise their services across value chains, leveraging IoT, the report said.
Wi-Fi would be essential part of service provider network strategy to enhance access and extend coverage. With VoLTE supporting VoWi-Fi (Wi-Fi calling), it would be an opportunity to monetise hot-spots especially relevant in the Asia-Pacific region which would constitute 45% of global hotspots, the report further said.
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Tags: #OTT# Machine Learning# VoLTE# IoT to be tech-leads in 2018: Deloitte India
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