States » NorthPosted at: Sep 11 2025 4:52PM


Rural India woos global audiences: Sri Lankan delegation in Mathura

Mathura, Sept 11 (UNI) In Mathura's Jait village, Uttar Pradesh Tourism embarked on a new initiative, hosting a three-day Familiarisation (FAM) Trip from September 10. The programme, part of the Agri Rural and Gangey Gram Rural Tourism Project, brought together a delegation from Sri Lanka to experience India's rich rural heritage.
Rather than mere sightseeing, the trip offered an immersive dive into the living village traditions of Jait, famous for its centuries-old tales of Krishna and the serpent Kaliya. This initiative puts rural India at the forefront of global tourism and cultural exchange conversations.
The experience began in Jait with a traditional Braj welcome of chandan tilak, garlands, and folk songs. At the sacred Kaliya Nag Temple, prayers were offered and Krishna’s legendary encounter with Kaliya was narrated by storyteller Ritesh Gautam.
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