Thursday, Apr 25 2024 | Time 20:23 Hrs(IST)
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Business Economy


Aupulent launches first of its kind, coloured diamond collection in India

Mumbai, Aug 1 (UNI) Adding a sparkle of colours in the otherwise monochromatic world of diamond jewellery, Aupulent – a rapidly emerging affordable is launching, for the first-ever time in India, an artisanal and uniquely fine-crafted coloured lab -grown diamonds jewellery collection.
Adding more ‘aupulence’ to its innovative journey of marketing and e-selling extremely fine and well-cut lab grown diamonds, this new coloured cultured diamonds collection will initially have up to 15 unique variations, bringing to Indian millennials some unique hues of diamonds in shades of charming pink, royal blue, and majestic yellow, a release issued here stated on Monday.
Surya Jain, chief executive officer and co-founder of Aupulent, said, “While diamonds have always been a woman’s best friend – the Gen Z and millennials today are looking out for trendier, ecologically conscious and well-differentiated jewellery – something that should reflect their new passion and strive to make their own marks."
UNI JM SS 1701
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