Business Economy


Indian Terrain Fashion enters 25th year, opens new store in Chennai

Chennai, Sep 18 (UNI) A prominent name in the Indian menswear market, Indian Terrain, recently celebrated its 25th year and began this milestone year by inaugurating it’s 13th store in Chennai, reflecting the brand's deep-rooted connection to the city.
To commemorate this special occasion, Indian Terrain invited Chennai’s celebrated designer, Vivek Karunakaran to style eight prominent Influencers from the city like Shamshad Begum,Ravi Kumar Ganesh, among others.
Vivek spoke about how sustainability begins with buying good quality products and the story behind them.
The event showcased the brand's signature styles, including its iconic khakis and Madras checks, while celebrating it’s latest styles, Innovation and Tech features; creating a buzz around the new store; and establishing the true playful versatility and stylishness of its products, a release from
Indian Terrain said on Wednesday.
Charath Narasimhan, Managing Director and CEO of Indian Terrain Fashions, expressed his excitement about the new store, stating, “Opening our 13th store in Chennai is a significant achievement for us. It symbolises our journey and commitment to providing stylish and quality menswear to our customers.”
The event not only highlighted Indian Terrain's dedication to style and comfort but also reinforced
its position as a leader in the smart-casual clothing segment. With a rich history since its founding
in 2000, Indian Terrain continues to stay ahead of the game.
The new store aims to offer an exceptional shopping experience, featuring wide range of premium menswear designed to cater to the modern, upwardly mobile Indian man. As Indian Terrain looks forward to the future, it remains conscious to address the evolving needs of its customers and to continue being the Brand where they genuinely feel that they belong.
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