Hyderabad, Jul 17 (UNI) TTK Prestige , India’s number 1 kitchen appliance brand, on Friday announced that it will no longer be sourcing finished products from China after September 2020.

TTK Prestige has been working on a “Make in India” program for more than three years now and has moved most of its China based finished product sourcing to India manufacturing/sourcing.

Currently, only 10 per cent is being sourced from China, which has led the company to take a tough stance on its sourcing policy from China, following the recent border skirmish with the Chinese army at the border in Eastern Ladakh, the company said in a release.

TTK Prestige’s overall strategy is to provide India-made products in line with the Prime Minister’s dream of an Atmanirbhar Bharat.

TTK Prestige’s ultimate goal is to ensure that less than 5 percent of its total portfolio will be sourced from outside India.

Commenting on this announcement, TTK Prestige Managing Director Chandru Kalro, said: ‘’ We have been reducing this dependence on China over the last few years, right from the time the Dokhalam incident had happened.

The present standoff has triggered us to come to this hard stop for imports of finished products from China. We have taken the decision to stop all finished goods sourcing and are working hard to also develop the component ecosystem in India itself,’’ Mr Kalro said.

UNI KNR CS 1710