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Business Economy


Makers of Milkshakes eyes Rs 40 cr turnover in current fiscal; to foray into Intl market in Oct 18

Hyderabad, Sept 12 (UNI) Makers of Milkshakes, Hyderabad-based Food Startup with 75 outlets across Andhra Pradesh, Telangana, Chennai and Bangalore, on Wednesday announced plans to rapidly expand the franchise chain to 200 by 2019 by entering into International market in next month.

Addressing in a press conference here, Makers of Milkshakes Founder and CEO, Rahul said that our target is to reach Rs 40 crore turnover in the current financial year 2018-19 as against Rs 25 crore achieved in the previous fiscal ( 2017-18).

As part of expansion in International market, he said that we are opening first outlet in California in the second week of October and also planning to open outlets at Dubai, Singapore, Italy and Australia and for which discussions are going on.

The Company manufactures 105 top most varieties of healthy shakes, signature shakes, American Classic, Fruit shakes, premium shakes, cookies and bards, Banana creations, Special shakes, frappe, he said currently, we have 75 outlets including 50 franchise chains in Hyderabad and in top cities in Andhra Pradesh and we are going to open 25 more outlets in this fiscal including six more in Chennai and seven more in Bangaluru.

The current valuation of the company was Rs 150 crore, Mr Rahul said we are looking for a strategic partner in North segment and if we get a right business partner, we will give more stake in the company for it.

We are planning to open 100 more outlets by next year, he said that each outlet cost approximately Rs 18 lakh and all the outlets are franchise type.

To grab tier-II markets like Warangal and Karimnagar, he said that we are planning to offer milk shakes close to Rs 100 against the current price range from Rs 140 to Rs 250.

The total market size in this segment in the country was more than Rs 1000 crore and we have 60 per cent market share in Hyderabad in milk shakes segment, Mr Rahul claimed.
UNI KNR CS 1652
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