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Daily app downloads in India rise 16 pc in H1: 9Apps report

Daily app downloads in India rise 16 pc in H1: 9Apps report

New Delhi, Jul 8 (UNI) The daily app downloads in India have increased by 16 per cent in the first half (H1) of 2016, according to the latest data released by Alibaba Mobile Business Group's 9Apps.


As of 2016, 9Apps has reached over 250 million monthly active users around the world and the peak hour for download in India is 2100 hrs.


Ebrahim Popat, Country Manager, 9Apps says “According to our statistics, tool, social, media and entertainment, apart from gaming, remain the most popular categories for app downloads. Tools make up about 23 per cent of all app downloads; Social about nine per cent; Entertainment at seven per cent and music is over four per cent of all non-gaming app downloads.”


He also said, “The data has been compiled by 9Apps Trends, a public web facility of 9Apps that offers best-in-class data analytics products & services and the most insightful mobile industry analysis.”


Consumption of gaming apps has increased more than that of non-gaming app.


The proportion of games in total app downloads has increased to nearly 20 per cent this year versus 17 per cent in 2015.


Racing and action games, although still the most popular, now make up 43 per cent of all game downloads (versus 53 per cent in 2015).


Simulation games are a new trending category, and account for 13 per cent of all game downloads.


UNI ASH PR VN2021

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