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Business Economy


CAIT demands govt to launch e-commerce portal for small traders

New Delhi, Nov 15 (UNI) The Confederation of All India Traders (CAIT) on Thursday demanded that the Union Government set up an e-commerce portal exclusively for small businesses since the existing portals have failed to provide equal opportunities and level playing field to small traders.
The CAIT also demanded early announcement of an E-Commerce policy and formation of a regulatory authority for e-commerce business in India.
In a communication sent to Union Commerce Minister Suresh Prabhu, the CAIT said e-commerce business in India is highly vitiated and has been gripped by few big online companies who are indulging into predatory pricing, deep discounting and loss funding much against the spirit of FDI policy of the government.
CAIT national president B C Bhartia and Secretary General Praveen Khandelwal said in spite of making several complaints against such companies no action has been taken so far which has encouraged these companies to flout the policy quite openly by inserting big advertisements on both electronic and print media luring the consumers directly even though they cannot conduct B2C business.
These companies have created an uneven level playing field and are influencing the prices in the market. Except few of their own outfits, the sellers registered on their platform do not get fair and equal opportunity of selling their goods on respective e-commerce platforms. They are giving preferential treatment to few of the sellers, they added.
UNI SW SHK1845
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