Thursday, Mar 28 2024 | Time 22:41 Hrs(IST)
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Business Economy


Bluemount unveils Rs 150 cr expansion plan in non-metro cities

New Delhi, Apr 20 (UNI) RO water purifier-maker Blue Mount Appliances has chalked out a Rs 150 crore- investment plan to expand its marketing network to non-metro cities.
The company has targeted to have 400 distributors and 7,000 retailers with nearly 400 service providers across nation by the end of the current financial year 2016-17.
Meanwhile, it has targeted revenue of Rs 200 crore in 2016-17.
“To achieve the revenue target, Blue Mount has started utilising various trade channels, modern trade, E-commerce portals and direct sales initiatives to reach out to the customers in smaller towns pan India,” the company said in a statement.
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